UFL Leaders Discuss League Formation, Success at SBJ Media Innovators Conference

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by United Football League

Sports Business Journal’s Dan Kaufman, UFL President & CEO Russ Brandon, Managing Director of RedBird Capital Kevin LaForce and President, Content of ESPN Burke Magnus

The UFL was a proud sponsor of the Sports Business Journal Media Innovators conference, which occurred Wednesday, November 20 in New York City. 

UFL President & CEO Russ Brandon took part in their partner insight panel moderated by Sports Business Journal’s Dan Kaufman.

Joining Brandon was Managing Director of RedBird Capital Kevin LaForce and President, Content of ESPN Burke Magnus. The topic discussed was Unique Ownership-How Broadcast, Private Equity and Entertainment Entities Came Together to Form the UFL.

Watch the full panel discussion here.

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